The Build-Out is our highest-engagement service. We don't just tell you what to do — we work alongside your team to actually do it. From AI roadmap to vendor selection to team enablement, we drive implementation.
Built for mid-market SaaS companies that have identified their AI exposure and are ready to move from strategy to competitive advantage.
16 wk
Core engagement
$10k+
Starting / month
This is not a strategy document delivered at the end of an engagement. It's active, hands-on execution support — for teams that already know the threat is real and need to do something about it fast.
You've received an AI Exposure Score or completed a Workshop and know you need to act now
Your board or investors have made AI strategy a priority for the next 12 months
You have a product or engineering team that can execute — but needs direction, prioritization, and vendor evaluation support
You're $5M–$100M ARR and moving fast enough that slow decisions are expensive
You want a partner who is accountable for outcomes, not just deliverables
You're still in discovery mode and don't yet know where your AI exposure lies — start with a free AI Exposure Score
You want a traditional consulting engagement that produces a report and ends — our Retainer is better suited
You don't have internal capacity to act on recommendations — execution requires your team's time and commitment alongside ours
You're looking for someone to build AI software for you — we set strategy and enable teams, we don't write production code
You're pre-revenue or early-stage — our minimum engagement requires an established product and customer base to work from
Not sure if you're ready for a Build-Out?
Most Build-Out clients start with a free AI Exposure Score or a half-day Workshop first. Both give you the clarity needed to know whether hands-on implementation support is the right next step.
The Build-Out runs across a 16-week core engagement, with optional ongoing retainer intelligence after completion. Every phase has defined deliverables and clear ownership.
We begin every Build-Out the same way — with ruthless clarity on where you stand. We can't build the right thing without first knowing exactly what you're up against, where your biggest exposure is, and which moves your team has the capacity to execute.
Phase 1 deliverable: A prioritized AI strategy brief with your top 5 highest-impact moves, ranked by urgency and feasibility — ready for board presentation.
With priorities aligned, we translate strategic intent into a buildable, sequenced roadmap — and identify the external AI tools and vendors that will accelerate your execution. We do the vendor evaluation so your team doesn't have to waste 3 months on demos.
Phase 2 deliverable: A sequenced 12-month AI roadmap with vendor recommendations, build-vs-buy decision framework, and resourcing plan — ready for engineering and leadership alignment.
This is where most engagements stall — moving from plan to execution. We stay embedded through the build phase: unblocking decisions, running sprint reviews, training your team on AI tooling, and keeping leadership aligned as reality inevitably meets roadmap.
Phase 3 deliverable: First AI features shipped, team trained and operating independently, internal AI governance in place, and GTM positioning updated for new capabilities.
The competitive landscape doesn't stop moving because you shipped. Phase 4 transitions the engagement into an ongoing retainer — continuous intelligence, quarterly roadmap refinement, and performance measurement against the benchmarks we set in Phase 1.
Phase 4 is optional but recommended. Clients who continue into ongoing monitoring are 3× more likely to sustain their competitive position 12 months post-engagement.
Every Build-Out engagement is scoped individually, but these are the core outcomes every client achieves by the end of Phase 3.
A defensible, evidence-backed AI strategy that your board has reviewed and approved — with clear priorities, timelines, and resource requirements defined.
At least one meaningful AI capability shipped to customers — not a demo, not a prototype, but a live feature closing the gap with your most threatening competitors.
Your product, sales, and customer success teams trained and operating with shared AI intelligence — not siloed personal ChatGPT accounts with no organizational output.
A repriced or repositioned packaging strategy that shifts the conversation from feature comparison to outcome value — so AI-native competitors stop winning on price alone.
A shortlisted, evaluated, and negotiated set of AI vendors and integration partners — saving 3–6 months of your team's time on RFPs, demos, and evaluation cycles.
Internal policies for AI tool usage, data handling, and quality control — so you can scale AI adoption without exposing the company to security, compliance, or reputational risk.
From "we need an AI strategy" to first features shipped — in 16 weeks.
That's the Build-Out promise. Not a PowerPoint. Not a roadmap that sits in a drawer. Actual execution.
Build-Out engagements are scoped individually based on your company size, category complexity, and execution capacity. Here are the starting structures.
Focused
16-week core engagement · 1 product area
Standard
16-week core engagement · 2–3 product areas
Enterprise
Scoped to org size, complexity & team capacity
All Build-Out engagements begin with a free 45-minute scoping call. No commitment required. Book yours here.
Book a free 45-minute scoping call. We'll assess your situation, tell you whether the Build-Out is the right fit, and outline exactly what the engagement would look like for your company.